Programme Details of M.Sc. Mass Communication

Programme NameM.Sc. Mass Communication

Introduction: The department first offered MA Mass Communication program in spring 1997 and later on it was converted into MSc with the addition of some new courses in the program. The program is mainly based on social sciences focus, which consists of 60-credit and is completed in two-year duration. Medium of instruction of the program is English, however, students are allowed to do take examination in Urdu as well. The program also consists of research thesis as an option. At the end of the study period, students are required to do two months internship in an accredited media organization. At the end of the semester, students are required to attend mandatory workshop for each of the above courses. There are two days workshops for each three credit courses. The mode of teaching of this program is correspondence package including course books, readers and allied material, forth-nightly tutorial, presentation of assignments, workshop and internship. A great number of students across the country are interested in the in the program. Enrollment in the program is merit based on national quota system. About 700 students from all parts of the country are enrolled in the program every year in the spring semester. Eligibility for admission to the program is second-class bachelor degree from recognized institution. 20 seats are reserved for working journalists of accredited media organizations.

Admission Requirement:  2nd Division B.A

Selection Process:  Merit

Duration: Two Years

Medium of Instruction: English

Teaching Methodology: Distance Learning including tutorials, mandatory workshops etc.

AIOU Credits Required: 60 Credits hour

Course Required: Scheme of Studies for MSc Mass Communication Duration: The duration of MSc Degree in Mass Communication is of two years, comprising four semesters. 1st Semester S.No Course Code 1 Print Media Part-I 5625 2 Print Media Part-II 5626 3 Electronic Media Part-I 5627 4 Electronic Media Part-II 5627 5 Advertising 967 6 Public Relations 968 2nd Semester S.No Course Code 7 Mass Communication Part-I 5631 8 Mass Communication Part-II 5632 9 Language Skills and Communicative Abilities 964 10 Development Support Communication 965 11 Media Laws and Ethics Part-I 12 Media Laws and Ethics Part-II 3rd Semester S.No Course Code 13 Theories of Mass Communication Part-I 5635 14 Theories of Mass Communication Part-II 5636 15 Research Methods in Mass Communication Part-I 5629 16 Research Methods in Mass Communication Part-II 5630 4th Semester S.No Course Code 17 National & International Current Affairs Part-I 5633 18 National & International Current Affairs Part-II 5634 19 Basic Concept in Social Sciences Part-I 5637 20 Basic Concept in Social Sciences Part-II 5638 OR 21 Social Psychology Part-I 5639 22 Social Psychology Part-II 5640 OR 23 Thesis 970 Note: *Students studying in fourth Semester can opt either “Social Psychology Part-I” and “Social Psychology Part-II” or “Basic Concepts in Social Sciences Part-I” and “Basic Concepts in Social Sciences Part-II”.The student have to study the Part-I and Part-II of the same course simultaneously. They cannot opt for one part and leave other. Semester: 1
1. Electronic Media 2 -5628
2. Research Methodology 2 -5630
3. Print Media 1 -5625
4. Print Media 2 -5626
5. Electronic Media 1 -5627
6. Research Methodology 1 -5629

Semester: 2
1. Language Skills and Communicative Abilities -964
2. National and International Current Affairs 1 -5633
3. Mass Communication 1 -5631
4. Mass Communication2 -5632
5. Development Support Communication -965
6. National and international Current affairs2 -5634

Semester: 3
1. Theories of mass communication1 -5635
2. Theories of Mass Communication 2 -5636
3. Basic Concept in Social Sciences 1 -5637
4. Basic Concept in Social Sciences2 -5638

Semester: 4
1. Advertising -967
2. Public Relations -968
3. Social Psychology 1 -5639
4. Social Psychology2 -5640
5. OR THESIS -970


Collaborations: N/A

Workshop: Mandatory workshops are held in each semester

Thesis: 12Credits hour (Optional)

Practical: Two months mandatory internship in media organization

Viva:Vivas are held after evluation of theses